In this episode, my guest talks about how to scale your sales by leveraging the PVC Sales Method. He goes into detail about what each of them means. We also talk about the company’s diverse representation being as high as 72%, what this means, and the…
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In today’s episode, my guest talks about picking up the phone, but also about the importance of tonality to engage in conversations. Cold calling, she says, is an important marketing channel and if you don’t do it, then you’re leaving money on the…
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In this episode, my guest talks about sales enablement and how it’s important that companies create an ecosystem around sales enablement. It’s not about having an SDR or a sales stack that does it. It’s actually about intergrating sales enablement…
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In today’s episode, my guest talks about the importance of selling with love. Jason Marc Campbell mentions 4 levels of emotions in sales, and I love the way he explains the 5 loves in selling. Impact, the impact you make. The buyer. The product. The…
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Today’s guest talks about Side B. The title of her book is Side B: Remix your Leadership Style. In this episode, we go through the differences between Side A, the predominant leadership style, and Side B. These are the leadership traits that are…
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In this episode, we talk about the challenges and changes emerging from executives who are now responsible for the entire customer life cycle, and my guest talks about the air gaps, failure points abd the overall experience, spanning sales, marketing…
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In this episode, my guest talks about how we need to drive customers down the path to mutual co-creation. We talked about strategic, or as we call it here in the UK, key account management, and it’s all about adapting to all of the disruptions, but…
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In this episode, my guest has launched her first book, Connect, Convince, Convert. It talks about the strategies and gives practical tips for effective communication. She’s got 30 years experience working in the tech sector up to senior leadership and…
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In this episode, my guest, Judy Frank, talks about her experience of being in tech sales over 30 years ago, and how the pandemic has changed our skills to the extent that we are better equipped for insightful and focused conversations, whether that be…
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My next guest is an authentic selling crusader, helping sales founders, women business owners and sales leaders around the globe empower their people to develop high performance resilience and unstoppable confidence. Welcome to Scale Your Sales…
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